The Route - Membership
City Wealth Club
What do you have in common with a hotel heiress? If you’re a hardworking high flyer, then the answer is probably precious little. Which makes you wonder why most wealth management companies will work with anybody and everybody. At The Route, we prefer to specialise in professionals whose careers are taking off. If that description fits you, then we’re the private wealth club designed with you specifically in mind.
Private clubs are based on the well known saying that who you know is sometimes as important as what you know. At The Route we know lots of people like you. They’re savvy and intellectually restless, they run on adrenaline, they’re passionate about more than just money and they’re always on the lookout for the next opportunity. It makes them fascinating to work with, of course, but things get really interesting when we cross-fertilise their thoughts, abilities and ambitions with those of our other Members.
So while traditional wealth managers think of wealth as an intensely private affair and treat each client as an island to be defended, rather than explored, we take a different approach. Of course we treat your affairs in the strictest confidence, but when we spot two great minds thinking alike, or two clients who, together, can achieve an ambition neither can achieve alone, we’re not shy to suggest they might do lunch.


